Attorney David Snead discussed the legal lessons for web hosts after the Megaupload indictment
The WHIR got back from Boston on Thursday, and the team is still talking about the great content that came out of HostingCon 2012. On Monday, Rebecca Corliss of local marketing software company HubSpot talked about how to use inbound marketing and social media, CloudFlare launched its Optimized Hosting Provider Program, and Lance Crosby of SoftLayer talked about how to do partnerships right (a topic covered extensively in the latest issue of WHIR magazine).
We’ve rounded up eight of the top sessions from HostingCon 2012 here, but of course we recommend checking out the rest of the HostingCon coverage from this week on the WHIR. Let us know in a comment what your favorite session from HostingCon was.
How to Use Inbound Marketing and Social Media with Rebecca Corliss of HubSpot – HostingCon 2012
In the second session in the marketing track on Monday at HostingCon 2012, Rebecca Corliss, HubSpot marketing manager, told attendees how to use inbound marketing and social media to drive leads. Corliss leads the blogging, social media, offers and SEO teams at HubSpot, a marketing software firm based in Boston.
CloudFlare Launches Optimized Hosting Provider Program with Railgun Technology – HostingCon 2012
Web performance and security provider CloudFlare added a new level to its hosting partner program on Monday at HostingCon 2012. The Optimized Hosting Provider partners will get instant access to network optimization technology Railgun.
Partnerships Done Right with Lance Crosby – HostingCon 2012
SoftLayer CEO Lance Crosby kicked off HostingCon 2012 with the first morning session of Monday’s management track, where he discussed the key to achieving “Partnerships Done Right”. He started by joking around that “true partners do not buy a hundred tequila shots the night before you speak” to the nearly packed room.
Are You Already Hosting the Next Megaupload? with David Snead – HostingCon 2012
In the second afternoon industry track of Monday, attorney David Snead discussed the important legal lessons web hosts can take away from the Megaupload indictment. Snead started with an overview of Megaupload’s history, particularly since being faced with an indictment earlier this year.
OnApp Adds VMware Support with OnApp Cloud Version 3.0 – HostingCon 2012
Cloud software provider OnApp announced on Tuesday that it has launched version 3.0 of its OnApp Cloud software. The updates include new capabilities within the OnApp cloud product, the OnApp CDN product and full integration of its new product, OnApp storage, OnApp chief marketing officer Kosten Metreweli says in an interview with the WHIR at HostingCon 2012.
How to Talk to Non-Technical SMB Customers with mindSHIFT and VMware – HostingCon 2012
In the web hosting industry, small and mid-size businesses account for a large portion of customers. In a panel on Tuesday morning at HostingCon 2012, a panel moderated by Lisa Masiello of mindSHIFT shared thoughts on how to talk to non-technical SMB customers about cloud.
The Innovation Initiative with Michael Harris of Ecommerce Inc – HostingCon 2012
In the first afternoon session in the management track at HostingCon 2012, Michael Harris, VP of information technology, Ecommerce Inc., gave web hosts an idea of how to get a whole company thinking and acting like owners. Over the past 7 years Harris has developed a methodology for implementing innovation. While some people believe that great ideas are happenstance, Harris says this isn’t the case.
The Founder’s Dilemma with Noam Wasserman of Harvard Business School – HostingCon 2012
In the first keynote of HostingCon 2012 in Boston, Noam Wasserman of Harvard Business School asked the audience how many are founders. Most of the people in the room raise their hand, which is not a surprise since the hosting industry is characteristically full of entrepreneurs, and many of the biggest hosting companies started as small startups.
About Nicole Henderson
Nicole Henderson is the Editor in Chief of the Web Host Industry Review where she covers daily news and features online, as well as in print. She has a bachelor of journalism from Ryerson University in Toronto. You can find her on Twitter @NicoleHenderson.
