Website builder Breezi announced on Monday that it has released its cPanel plugin and has signed on more than 30 initial web hosting partners.
While most website builders offer web hosting, and perhaps indirectly compete with web hosts (a threat the WHIR covered in a recent feature), Breezi does not market competing hosting services in its retail channel.
The Breezi plugin is available to any web host at no charge, and with its revenue sharing program, web hosts get a commission once their customers upgrade from a free Breezi account to a paid Pro account, which costs customers $15 per month.
“We partner with hosting companies so they can offer this tool to their customers to help decrease churn and increase customer engagement,” Chris Anderson, Breezi co-founder told the WHIR in an interview at its recent San Jose networking event.
“There’s a lot of website builders on the market that are very low quality and because of that customers have not really adopted them,” Anderson added.
“With our tool you have a really high degree of design customization and easy management. It’s a visual interface so it’s much easier for customers to use compared to a lot of other tools,” he said.
Once a hosting company installs the plugin, customers can click on the Breezi icon in their cPanel account and begin creating a new website for free. First, they select a professionally designed theme, and then they are taken into the online visual website editor.
In the editor, content can be added through a library of apps, and the customer can modify the design and page layouts with granular control. To see a demo of how the editing works, visit Breezi’s website.
Once a customer is ready to publish their website Breezi says there is a simple FTP Syncing feature that syncs their website files over to a newly generated FTP user on their hosting account. The customer can log into their Breezi account anytime, directly through the cPanel plugin icon.
Along with its cPanel plugin, Breezi is also releasing a new proprietary technology called Device Optimizer which identifies the mobile site someone is viewing a website on.
“Almost every website builder has implemented their own flavor of responsive design. But every other platform has focused on simply optimizing the width and layout of websites displayed on mobile devices, to make sure a website looks good,” Anderson said. “That’s important – and we’ve incorporated width and layout optimization too – but we’ve gone a lot further and optimized the behaviors and gesture interactions that come into play when viewing and interacting with different types of content on various mobile devices.”
If customers have issues, they can contact Breezi’s support team by submitting a ticket via email, or if they have a pro account, can access live chat from 9am-6pm CDT.
More information on partnering with Breezi can be found on the partner page on its website.
The WHIR will be at the cPanel Conference in Houston, Texas this week. Check back for continued coverage.
Talk back: Do you offer website building tools for your customers? Have you been satisfied with the level of customization it offers your customers? Let us know in a comment.