Web hosting provider SiteGround announced on Tuesday its plans to offer shared hosting servers in the Netherlands, its first location outside of the US.
SiteGround will officially launch the Amsterdam location at the end of this week, aligning the announcement with Joomla!Days Netherlands which takes place on April 21 and April 22, 2012, at Woudschoten Hotel and Conference Centre in Zeist, the Netherlands.
SiteGround has a specialized Joomla! hosting package with free Joomla! resources including tutorials, templates and extensions. While Amsterdam is a huge European internet hub, Joomla! is also a popular CMS in the Netherlands, and this year, the Joomla!Days event expects more than 350 attendees, the biggest draw since its inception in 2006.
At the beginning of April, Joomla! announced that it has been downloaded more than 30 million times, shortly after the Joomla 2.5 release.
As web hosts look to expand their services, customer base, and differentiate from the competition, specializing in things like Joomla! can help facilitate that. Web hosts can look at where Joomla! users are for example, and decide to expand to new locations based on that interest, like SiteGround did.
According to SiteGround, nearly 40 percent of its customers are from outside of the US, with the largest number of foreign customers from Europe. SiteGround plans to expand to other European locations, and Amsterdam is the starting point for the larger expansion. SiteGround says it will hire servers in SoftLayer’s Amsterdam data center, which the web host opened in October 2011.
In addition to making the expansion announcement at the Joomla!Days Netherlands event, SiteGround is the diamond sponsor of the event, and SiteGround CEO Tenko Nikolov is the event’s official speaker, according to the press release.
“We are excited about sponsoring and participating in this amazing Joomla community event,” Lilyana Yakimova, marketing manager of SiteGround said in a statement. “To meet the Dutch Joomla fans in person and present to them our services, now that they are available on servers located in their own country, is a great opportunity.”
Talk back: Are you targeting Joomla! users with your hosting services? Outside of the US, where are most of your customers from? Let us know in the comment section.