Undersea Cable Network Operator Reliance Globalcom Rebrands to Global Cloud Xchange to Reflect New Focus

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Reliance Globalcom has rebranded as Global Cloud Xchange to reflect its plans to deliver a global cloud ecosystem. As part of this strategy, Global Cloud Xchange will build more data centers, and integrate key international assets with a focus on IP and cloud services, according to a report by eWeek.

The Indian company owns and operates a large private undersea cable network that spans 67,000 route KMs. It also sells managed services and has data center operations in 45 countries.

Global Cloud Xchange plans to further invest in facilities and infrastructure to support its cloud ecosystem, and launch 20 advanced data center complexes or “cloud exchanges” throughout Asia and the Middle East over the next 12 months. These cloud exchanges will interact with the company’s data centers, with the goal of offering cloud services in 44 countries by the end of 2014. Shanghai, Hong Kong, Tianjin, Kuala Lumpur, Bangkok, Dubai and Oman are among the key locations for these cloud exchanges, according to a report by South China Morning Post.

“We are living in an era where mobile applications, social media, key technology drivers and applications will exponentially boost the volume of digital information being shared every second,” Global Cloud Xchange CEO Bill Barney said. “Our new cloud ecosystem means delivering an interwoven portfolio of infrastructure and data center solutions with sophisticated cloud orchestration capabilities.”

IaaS demand in Asia Pacific is expected to grow by 36 percent CAGR to $7 billion in 2015, according to a recent Parallels report.

The company cites the growth of cloud services in China and emerging markets to support outsourcing, manufacturing, and other services as motivation for the move to cloud services.

That optimism around the Asia Pacific market is shared by DigitalOcean, which expanded cloud services in the region in February.

Global Cloud Xchange also operates on the home turf of Alibaba Group and its cloud provider Aliyun, which began offering its cloud services globally late in 2013.

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