The WHIR is reporting live from Germany atWebhostingDay 2010. Stay tuned to our news, features, blogs and WHIR tv for more updates from the event.
(WEB HOST INDUSTRY REVIEW) — It was fitting that visionapp (www.visionapp.com), a company whose mission is to take the complexity out of cloud services, present on the Software as a Service eco-system of the future.
The journey from infrastructure to the platform layer to the application service library — and finally to the individual user requires an often complex web of partnerships, visionapp chief executive officer Jürgen Gallmann explained.
visionapp envisions a reality where a multitude of services converge into one network. “Our life is changing constantly… our business life and our life at home is connected,” he said, and there need to be solutions that reflect that reality.
This is a reality for more than 10,000 businesses worldwide, ranging from small businesses to very large enterprises with a global presence that use visionapp’s tools and solutions. Through its global partner network, visionapp can provide a unified software and services model.
The key to this model is efficency. “Customers are looking to do more with less,” Gallmann said. Running and licencing visionapp’s cloud, SaaS and automation platform lets customers benefit from private and public cloud services without having to forge relationships with vendors across the industry.
Plus, end users can get their service quickly. This helps in instances where an organization can’t wait several months for an application to be deployed. And this is all done on a pay per use basis, so customers are not faced with upfront costs. “Customers like the ondemand model… and they like it becaue it’s pay only for use,” Gallmann said.
Additional SaaS solutions can be easy to sell customers on, based on an existing relationship, increasing average revenue per user.
visionapp provides three models: a Saas Portal with a standard application portfolio (vivio and Ingram Micro use this option); a white-label Saas Portal with customized portfolio and look (used by t-home) selecting outsourcing and hybrid (used by DHL). And additional capabilities can be added as are needed.
By taking this complexity out of the service model, managed service provider customers gain the business agility needed to react to volatile markets, manage complex compliance requirements, increase productivity, and free up resourses to speed up the development process and drive innovation. And that will be one of the greatest advantages the SaaS eco-system of the future holds.
