Roland Sars of BackupAgent presents at WHD Local in Paris
(WEB HOST INDUSTRY REVIEW) — One of the brief morning sessions at WHD Local in Paris Thursday was delivered by Roland Sars of Backup Agent, who offered some insight into the opportunity for hosting providers in the cloud backup space.
Simply put, he says, the opportunity is that SMBs are struggling to make backups of their data, with about 15 percent of them making adequate daily backups of their data. The other 85 percent are looking for a good backup solution with a lot of flexibility and not much up-front investment.
Service providers want to add new services, generate new revenue and strengthen the bonds with their customers.
Well, guess what: BackupAgent is pretty sure it has the solution for those problems.
The product is designed for hosting providers, and for SMB and smaller customers. It includes a server-side software and a client software, and built around principles of simplicity and affordability.
It enables customers to back up desktops, laptops and servers securely, daily and without interfering with their operations, and store that data offsite.
For hosts, it’s a backup platform, fully private labeled. So the hosting provider builds and delivers the backup product, and delivers it to the customer according to their own brand.
It is multi-tenant and hierarchical, which enables it to work with reseller operations, fitting multiple resellers on a single system.
It’s also scalable, so building out the system just means adding new front-end servers.
The company is devoted to its channel partners, says Sars, so the company does not have any direct customers.
In a quick conversation after the presentation, Sars says the biggest opportunity for hosting providers within small businesses is in backing up servers. The way to price that tends to be a monthly per-GB type subscription model.
About Liam Eagle
Liam Eagle has worked as a contributor to the Web Host Industry Review since its inception in 2000, and as editor since 2003. He has been editor of the WHIR's print magazine since its launch. His daily involvement in the gathering and reporting of Web hosting news and his regular interaction with Web hosting leaders gives him an uncommonly broad appreciation of the issues and tends facing the business. Through his WHIR blog, Liam spots Web hosting trends and offers opinions on the industry-wide impacts of major developments and the motivation behind big announcements. Follow him on Twitter @liameagle
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