Teradata has reworked its on-premise Teradata Database appliance as a cloud service, making its data warehousing software available on a subscription basis.
With DWaaS, customers can access Teradata Database, ETL and Business Intelligence ecosystems in a secure and reliable cloud environment managed by Teradata.
“We’re taking all of our proven technology and moving it into the cloud,” said Teradata product and services marketing VP Chris Twogood, according to IT-TNA’s Steve Wexler. “It really opens up a new market for Teradata.”
In an effort to ease adoption, Teradata has designed starter kits to address specific industry verticals: retail, communications, media and entertainment, government and more. These provide high-level logical and physical data models, load scripts and industry report templates to quickly get started.
The Data Warehouse offering will be followed by complementary components, Discovery as a Service and Data Management as a Service, which allow Teradata to offer its full Unified Data Architecture in the cloud. These releases are scheduled for the first quarter of 2014.
Teradata Cloud Solutions GM Ed White said in a statement, “Teradata Cloud is an additional way to deliver world-class analytics. This is a secure and highly available cloud solution that offers customers powerful and advanced analytics for all data types – structured and multi-structured – in optional packages for economic flexibility.”
The business analytics software market is an extremely active sector, worth $34.9 billion in 2012 and with an anticipated average annual growth rate of 9.7 percent through to 2017, according to analyst firm IDC. Teradata, along with Oracle, SAP, IBM, Microsoft, SAS were the six largest vendors and accounted for 64 percent of worldwide revenues in 2012.