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February 11, 2002 — (WEB HOST INDUSTRY REVIEW) — Super Bowl fans trying to vote online for Most Valuable Player at Superbowl.com last Sunday evening waited up to 45 seconds to reach
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both the site and the voting page, ostensibly as it bogged down under the
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increased traffic load, according to reports by Keynote (keynote.com). The
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site was also unable to serve up all of its content during this time,
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indicating that it was stressed and unable to fully meet the demands of
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traffic.
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The SuperBowl.com and MVP pages started to slow soon after the start of the
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game. In the half hour after the game started at 6:00pm EST, SuperBowl.com
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averaged 3.4-5.4 seconds with 100% availability; the MVP page 3.9-4.7
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seconds and 98-100% availability. By 6:45, both had slowed considerably:
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SuperBowl.com to 17.95 seconds; the MVP page to 15.94 seconds. Between
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7:00-7:30pm, SuperBowl.com slowed to as much as 45.85 seconds on average,
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although availability remained very high at 100%.
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Typically, a site under load has a plan to add resources to accommodate the
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load and maintain performance, which is consistent with the performance
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improvement we see at 7:30.
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Keynote also measured the performance of other sports sites and Super Bowl
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advertisers, all of which by and large performed well, both Internet-based
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and brick and mortar, including those with online promotions such as
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Pepsi-Cola.
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HotJobs.com – no discernible performance affect during the game, with
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performance that day and since Friday in the range of 1.0-2.0; availability
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very high: 99-100%. However on Monday, 2/4, performance was consistently
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higher, in the range of 2.5-3.0. Average performance overall: 1.63 seconds;
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99.78% availability.
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Cadillac.com – performance steadily increased from Friday into Monday. On
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Friday, the site was consistently in the 1.2 second range, increasing to
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2.3-2.5 on Saturday, and to 2.5-2.8 on Sunday, getting as high as 3.24
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seconds from 9-11pm on Sunday. On Monday afternoon, the site was
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consistently above 3.0 seconds. Availability, usually 99- 100%, dropped to
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82.4% from 7-9pm during the game. Overall: 2.27 seconds; 98.67%
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availability.
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Warner Brothers (Collateral Damage) – Average performance 0.21 seconds;
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98.85% availability; availability dropped to 56.0% 11:00am-1:00pm on Monday.
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For all other advertisers measured, Keynote saw no discernible performance
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affect either during, prior to or following the game.
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Other sports sites posting news and information about the Super Bowl
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performed very well. CBS Sportsline, Fox Sports and NFL.com all averaged
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under 2.0 seconds with availability exceeding 99.0% during the hours of the
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game and immediately following.
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By comparison, the Keynote Business 40 (KB40) Index, a benchmark for the
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overall health and performance of the Internet, averaged 2.45 seconds and
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89.24% availability during this time.
About theWHIR.com
Since 2000, The Web Host Industry Review has made a name for itself as the foremost authority of the Web hosting industry providing reliable, insightful and comprehensive news, interviews and resources to the hosting community. TheWHIR is an iNET Interactive property. For more information on iNET Interactive, visit http://www.inetinteractive.com
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