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November 11, 2002 — (WEB HOST INDUSTRY REVIEW) — Speedera Networks Inc. (www.speedera.com), a leader in global content
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delivery services, and TrueSpectra, Inc. (truespectra.com), a provider
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of high-performance server-based imaging solutions, today announced they
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have formed a strategic partnership to create the first dynamic image
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serving Web service offered by a Content Delivery Network (CDN).
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Through this partnership, TrueSpectra’s product is now available as the
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Speedera Dynamic Imaging service. Graphics-intensive Web sites can now
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benefit from faster, more efficient and dramatically more cost effective
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dynamic image serving, through a fully outsourced service, entitled
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“Speedera Dynamic Imaging.”
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Speedera is hosting TrueSpectra’s Image Servers within its network, while
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providing the integrated storage and distributed image-caching capabilities
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required for a complete, turnkey solution. By using TrueSpectra’s imaging
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technology as a fully outsourced service, combined with the content delivery
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and storage services provided by Speedera’s global edge network, customers
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can integrate dynamic image serving more quickly and easily. Also, because
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no investment in hardware or software is required, customers can reduce
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their Web site infrastructure and benefit from an extremely cost effective
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solution.
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“Nearly every site can benefit from image serving technology, but not all
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companies are looking for an internally deployed solution,” said V. David
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Watkins, CEO of TrueSpectra. “Instead, many of our customers want a “zero
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footprint” solution so that they can implement without changing their
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existing infrastructure. Partnering with Speedera enables us to offer the
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benefits of our software as a service so it will appeal to a wider range of
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companies.”
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The Dynamic Imaging service makes Web application development, publishing
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and maintenance fast, reliable and cost-effective. The service gives Web
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developers an enhanced ability to control their web site, by eliminating
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time and expense in creating and managing static Web images. By generating
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images on-the-fly, the Dynamic Imaging service makes it faster and easier to
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implement changes throughout an entire web site – cutting the time and cost
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required for this process by as much as two thirds.
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The Dynamic Imaging service also improves the online experience for
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consumers. Dynamic Imaging provides the ability to manipulate images
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on-the-fly, letting users zoom in, change or customize product images – this
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is the online equivalent of holding or viewing a product in person.
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“This strategic partnership combines the best strengths of each company -
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TrueSpectra’s image serving technology combined with our global content
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delivery network services,” said Ajit Gupta, CEO of Speedera Networks. “We
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are the first and only CDN to offer this technology as an fully outsourced,
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HTTP and XML-compliant Web service and believe this service will fulfill a
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critical need for a wide variety of customers.”
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The Dynamic Imaging service is available immediately. Pricing for the
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service starts at $2,700 per month and includes 1 gigabyte of storage.
