Site5 Offers Free Web Hosting

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November 30, 2004 — Web hosting provider Site5 Internet Solutions (site5.com) announced on Monday that it is giving away 12 months of free Web hosting to customers who signed up with BlastIndex, expecting to receive a free hosting account. Site5 released BlastIndex in early October as a dummy company, offering a free Web hosting account through its WebHostingTalk (webhostingtalk.com) signatures. The response was strong, however, instead of a free account from BlastIndex, Site5 said it is offering a year of free Web hosting to those who signed up. “Despite the fact that the BlastIndex site was advertised only in Site5 staff’s WebHostingTalk signatures, response was very impressive,” says Matt Lightner, founder and CEO of Site5.com. “We wanted to try something clever. So much of today’s online advertising is stale and trite. The BlastIndex project was an effort to explore unique new marketing tactics. The project has been a huge success, and will pave the way for more innovative and effective campaigns in the future.”

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