Domain marketplace Sedo launched on Monday a new Chinese website to expand its international reach to China’s 591 million internet users.
With its Chinese-language website, Sedo now offers a platform available in 7 languages, with a support staff fluent in 25 languages in order to serve its clients around the world.
“Sedo has always been an international company, and as the Internet expands to continue creating a global economy that connects languages, countries and cultures, we’re keeping pace with and even helping to fuel that rapid change,” Sedo CEO, Tobias Flaitz said. “We’ve seen growing demand for Chinese-related domains, including some of our most highly-valued sales in the recent past, and our new site will help expedite similar transactions and make them even easier to execute.”
China is a focus for gTLD growth, and has 44 ICANN accredited registrars, according to a presentation last week at the ResellerClub Hosting Summit by Kuek Yu-Chuang of ICANN. In April, ICANN announced its plans for an office in Beijing to improve global engagement.
Sedo’s new Chinese-language site includes all of the features of its existing sites, and will make it easier for Sedo’s existing 50,000 active clients in China to buy, park and sell domains.
One of the largest domain transactions in 2012 was the Sedo-brokered sale of Dudu.com for $1 million. In Q3 2013, a private transaction to a Chinese buyer valued at nearly $500,000 was one of Sedo’s largest sales.