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August 16, 2001 — (WEB HOST INDUSTRY REVIEW) — Register.com, Inc., a leading provider of global domain name registration and Internet services, Wednesday announced the official launch of Registry Advantage, a full-service domain registry solution that enables registries of all sizes to use a more advanced and reliable registry infrastructure.
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The announcement marks Register.com’s official entry into the domain
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registry space through the company’s Registry Outsource business unit.
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Register.com will launch Registry Advantage for its first clients, Nic AG,
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operator of the .ag registry, the top-level domain for Antigua and 6th
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Dimension, marketing agent of the .sc registry, the top-level domain for the
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Seychelles. Using the Registry Advantage solution, both registries will be
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able to offer their clients near real-time domain name resolution, advanced
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Whois capabilities, 24×7 customer support, and online client management
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applications. The infrastructure was designed to support millions of
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transactions daily and is globally distributed to maximize performance and
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reliability. Register.com will receive a registry fee for every .ag and .sc
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domain name registered, regardless of the registrar.
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“Our relationship with ccTLD registries and our experience managing millions
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of domain names has taught Register.com what administrators and end users
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need in a registry solution. With Registry Advantage, we are enabling almost
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any registry to take advantage of a truly state-of-the-art technological
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infrastructure without financial risk, giving them the benefit of our
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expertise and our economies of scale while allowing them to maintain their
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own local policies,” said Rob Gardos, Register.com’s chief technology
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officer and general manager of the Registry Outsource business unit.
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“With Registry Advantage, we can offer our end users best-of-breed
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technology, without incurring build-out costs, enabling us to concentrate on
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building awareness and signing on registrars for the .sc registry,” said
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Lynda Blackie, spokesperson of 6th Dimension. “At this crucial expansion
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stage, we know how important it is to be able to ensure our end-users can
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depend on their .sc domain names, and Registry Advantage gives us the level
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of confidence we need to do that.”
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Register.com is scheduled to accept live registrations of .ag and .sc domain
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names this quarter.
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Register.com says its Registry Advantage solution offers the fastest
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possible time to market for each registry client by providing dedicated
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technical account managers to assist with each step of the adoption and
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migration process. Installation is ensured in as little as 60 days and new
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registries can customize their systems to handle their unique products and
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services. Registry Advantage offers 24/7 customer service support and
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customized reporting applications enabling streamlined communications with
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registrars.
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With its new systems, Registry Advantage provides registries and their
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clients with advanced technological capabilities including near real-time
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resolution, allowing additions or changes to DNS information to become live
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within minutes, unlike current systems such as .com, .net and .org, that
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take hours or days to update.
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For more information about Registry Advantage and its services, visit
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www.registryadvantage.com.
About theWHIR.com
Since 2000, The Web Host Industry Review has made a name for itself as the foremost authority of the Web hosting industry providing reliable, insightful and comprehensive news, interviews and resources to the hosting community. TheWHIR is an iNET Interactive property. For more information on iNET Interactive, visit http://www.inetinteractive.com
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