April 19, 2007 — (WEB HOST INDUSTRY REVIEW) — Domain name management provider NetNames (netnames.com) announced on Thursday it has been selected by financial services company Provident Financial (providentfinancial.com) to manage its domain name portfolio and protect its brands online, including Provident and Yes Insurance.
NetNames’ Platinum Service, which manages the domain name portfolios for over a third of the FTSE 100 companies, will protect the domain names that Provident Financial uses to market its range of financial services online. NetNames will guard Provident Financial’s brands from malicious registrations and cybersquatters while ensuring all key domain names, especially those used for customer service, are renewed without fail, says the company.
“The cybersquatting epidemic shows no signs of abating and financial services organizations are among domain name speculators’ favorite targets,” says Jonathan Robinson, COO for NetNames. “Provident Financial clearly understands the importance of domain names to its overall business and we’re looking forward to working together to ensure ensuring their domain name strategy fully supports the business’ wider marketing activity and new product development.”
NetNames says it will work closely with Provident Financial to check availability and secure domain names relevant to new product and service launches in each of Provident Financial’s key European markets.
NetNames also recently announced it has been appointed to help protect PC manufacturer Gateway’s online business.
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