Microsoft Holds Partner Conference

July 11, 2007 — (WEB HOST INDUSTRY REVIEW) — Microsoft (microsoft.com) announced this week it is holding its fifth annual Worldwide Partner Conference (microsoft.com/Partner/events/wwpartnerconference/), July 10 to 12, in Denver, Colorado. The conference gathers more than 12,000 international attendees to discuss how Microsoft’s line of innovation is helping partners deliver customer value and leverage the demand being created in the marketplace.

The annual event for Microsoft partners from around the world includes three days of keynote presentations by Microsoft executives and industry experts, product- and service-specific sessions and opportunities for structured and unstructured networking with other Microsoft partners and Microsoft team members.

Day one featured keynotes from Microsoft executives Steve Ballmer, Allison Watson, Kevin Turner, Chris Capossela and Mike Sievert. The executives discussed techniques the company employed to make it easier and more profitable for partners to do business with them through new resources, tools and benefits, in an effort to expand partner skills, increase their opportunities, help them close more sales and service their customers.

Day two brought along keynotes from executives Allison Watson, Andy Lees, Steve Guggenheimer, Sanjay Parthasarathy and Tami Reller. They discussed how they helped make it easier and more profitable for partners to do business with them through new resources, tools and benefits, in an effort to expand partner skills, increase their opportunities, help them close more sales and service their customers.

Among the highlights so far include day one’s topics of winning in the marketplace, business productivity and opportunity with Windows Vista and Microsoft Office 2007, and the evolution into the software plus services model. Day two brought along topics of Dynamic IT through core infrastructure, platform opportunities with Microsoft Office and software plus services and business application opportunity with Dynamics.

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