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Locaweb Launches SMB Marketing Tool Based on MarketGoo Platform

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Brazilian web hosting provider Locaweb announced last week that it has partnered with MarketGoo to launch a tool for small businesses to improve their online marketing strategies, called Orago.

Orago is based on MarketGoo’s platform, which offers tools to help users improve website optimization and increase sites’ quality traffic and search engine results. Based in Spain, Marketgoo started in 2011 to help SMBs conquer the often confusing, and technical, world of online marketing and SEO.

Locaweb Orago is in Portuguese, offering its Brazil-based clients a tool in their native language. It offers step-by-step website optimization checklists, social media tools, and a suite of analytics and competitor benchmarking to visualize and track improvements.

As SMBs continue to be a focus for hosting providers around the world, tools like MarketGoo can those micro or small business clients who prefer a more DIY approach to marketing. It can also be complementary to other value-added services web hosts offer SMBs including ecommerce and website builders.

“We needed an easy, comprehensive online marketing tool for our clients to allow them to take full control of their businesses’ web presence. This partnership with MarketGoo to provide that to SMBs reinforces Locaweb’s commitment to help them grow and succeed,”  Gilberto Mautner, Locaweb founder and CEO said.

As part of its launch, Locaweb will offer Orago plans for 50 percent off. Its clients will also have access to a free trial.

“We’re delighted that Locaweb has taken this natural next step of offering affordable, effective and easy online marketing tools to its clients, and view this as an important step for MarketGoo as we consolidate our global presence, through partnerships with leading hosting companies,” Wences García, MarketGoo’s founder and CEO said.

Other MarketGoo partners include Greek web host Papaki.gr, and Telefonica brands Movistar and acens.

About the Author

Nicole Henderson is the Editor in Chief of the WHIR, where she covers daily news and features online. She has a bachelor of journalism from Ryerson University in Toronto. You can find her on Twitter @NicoleHenderson.

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