Interland Offers Resellers E-mail Marketing

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March 18, 2003 — (WEB HOST INDUSTRY REVIEW) — Web hosting service provider Interland (Interland.com) announced on Tuesday that it has begun offering the Constant Contact opt-in e-mail marketing solution from Roving Software to its reseller partners at a significant discount.
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Constant Contact, says Interland, enables businesses to create and send professional HTML e-mail newsletters, promotions and announcements to customers and prospective customers. Interland says its resellers, which include consultants, Web developers, VARs and solution providers, can expand their product catalog by offering Constant Contact to their small and mid-sized clients, and can wrap additional services around the product.
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“Offering our resellers products and services like Constant Contact is one of the many ways Interland helps its resellers grow their businesses,” said Tiffani Bova, vice president of channel sales and marketing and general manager of shared hosting at Interland. “Their success and growth is a key component of the long-term strategy here at Interland.”
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In an effort to demonstrate its commitment to channel partners, says Interland, the company has temporarily waived the $1,500 annual fee for the Constant Contact service for resellers that sign up to Roving’s reseller program. Resellers who sign up will receive a free Constant Contact account for their own marketing use.

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