Almost 2,000 organizations applied for new gTLDs, ICANN Reveal Day shows

ICANN Reveal Day Shows Applications for 1,409 Proposed gTLDS

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The Internet Corporation for Assigned Names and Numbers had its official reveal day on Wednesday, giving detailed insight into who applied for what. With 1,409 proposed gTLDs, the list includes location, brand and more general gTLDs including .cloud, .media, and .analytics.

Almost 2,000 organizations applied, more than half of which are based in the US. Applications from organizations in Europe totaled 675, while 303 applicants are based in the Asia-Pacific region. There were only 17 applications from Africa, which many suggested was a result of the cost of the applications being to costly at $185,000 a pop.

ICANN still has to review which applications will be approved, and expects to post the initial results of the review process in December or January, according to a report by the Washington Post.

There were many applications that were redundant, including seven for .cloud. Symantec, Amazon and Google were among the organizations that applied for the .cloud gTLD.

ICANN has had some issues with the application process up to this point, including an extended downtime of its TLD Application System after a technical glitch was discovered that enabled some applicants to see file names and user names of other applicants.

About six percent of proposals were for gTLDs using non-English letter characters.

ICANN says it will make the new domains live in batches of about 500, with the first set going live some time next March. At this point, web hosts can decide which new gTLDs they will sell to customers.

The application window closed at the end of May, at which point a few registrars announced which domain extensions they applied for.

Amazon, Afilias, Oracle, Microsoft, and Tucows are just a handful of the applicants. For the full list of applicants and the new gTLD applications, go to ICANN’s website.

“With regard to our own applications, we applied for four extensions: .group, .marketing, .media and .online. With each of those, we feel there is an excellent opportunity to introduce a useful Top Level Domain that will appeal to a wide audience,” Adam Eisner, director, OpenSRS product management says in an email to the WHIR. “Regarding reveal day in general, we’re really excited that the big day has finally arrived. To date, most applicants have been holding their cards close to their chest, making it difficult to develop any concrete plans around launching and marketing new TLDs to our customers. Having all the cards finally flipped over gives us a much better picture of the business landscape.”

Talk back: Were you surprised with the applications? Who did you expect to see on the list that isn’t there? Let us know your thoughts in a comment.

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