Web hosting provider Hostway announced on Tuesday it has released the results of its cloud services survey, which shows that the demand for cloud services remains strong.
The move comes a few months after Hostway began providing free cloud hosting for two months to any school in the NCAA Division I men’s college basketball tournament to meet their growing infrastructure needs during the event.
According to the survey, which was conducted last month at the Microsoft Worldwide Partner Conference, more than 70 percent of respondents said that they offer cloud services to meet customer demand.
Designed to gauge current Hostway partner and potential partner perceptions about reselling cloud services, the survey’s results found strong customer demand for cloud services and a positive outlook for resellers’ attitudes toward reselling cloud services.
The first question of three asked respondents whether or not they currently sell, resell or provide client referrals to meet their customers’ cloud service needs.
The results showed that 73 percent of Microsoft partners surveyed sell, resell or refer cloud services, with survey respondents distributed fairly evenly across those three roles.
According to the survey’s results, 64 percent of respondents are currently selling SaaS, and 86 percent are either now selling or considering selling SaaS services of some type, neither of which are surprising considering the venue and high use of applications like SharePoint and Exchange among participants.
The results highlight a shift in the way the technical community views and works with managed hosting and cloud hosting companies, with over 55 percent of respondents saying they are currently or planning to resell managed or cloud hosting solutions.
Hostway and several other large hosting companies have launched reseller and referral programs to help meet the demand generated by this new reseller ecosystem as it evolves.
Ninety-three percent of respondents said that that offering cloud-based services would have positive effects on revenue, profits or their ability to meet customer demand.
Additionally, 70 percent of respondents said that offering cloud solutions allowed them to meet the current needs of their customers.
“Our survey of WPC participants shows that the overwhelming majority of technical organizations recognize the importance of offering cloud services to meet customer demand,” said Aaron Hollobaugh, Hostway’s vice president of marketing. “The survey underscores the large collaborative effort across the entire technical community to provide cloud services and value to the end user. Through our tailored reseller and referral programs, Hostway is playing a key role in the complex, interconnected cloud services delivery model.”
Earlier this year, Hostway introduced its new Cloud Drive and Cloud Backup services which enable small businesses to store, access, share and protect their private business data across any device with cloud solutions.