Cloud Money

Google Acquires HTML5 Web Hosting Platform Divshot

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Google has begun integrating HTML5 web hosting platform Divshot with Firebase following its acquisition of the Los Angeles-based startup. The acquisition was announced on the Divshot website and the Firebase blog last week, along with a new Firebase command-line interface and a mid-December shutdown date for Divshot as a separate entity. The terms of the deal have not been disclosed.

Divshot launched to public beta in late 2012 as an “interface builder for web apps” and received $1.1 million in seed funding in spring 2013, TechCrunch reports. It is assisting migration to Firebase Hosting leading up to its Dec. 14 closure, while its technology and team have begun moving over prior to the announcement.

“Firebase Hosting is Firebase’s static web hosting service and is now powered in part by Divshot technology,” the website announcement says in part.

“Both teams share a passion for creating fantastic developer experiences, and now we’re moving forward together toward that common goal,” said Divshot co-founder Michael Bleigh in the blog post.

Firebase launched its developer hosting service in May 2014, and was snapped up by Google to be its cloud mobile and web app development platform a few months later.

Divshot and Firebase not only served overlapping markets, Firebase sponsored Divshot’s “Static Showdown” hackathon and was used by half of the participants, Bleigh says. Now the new Firebrand command-line interface has “a local static web server powered by Divshot’s open-source Superstatic library,” with more integrations to follow.

An August report suggested that developer cloud preference tends to depend on what language they are working in, and noted the growing popularity of HTML5.

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