(WEB HOST INDUSTRY REVIEW) — Web hosting provider FatCow (www.fatcow.com) announced on Thursday it has collaborated with Google (www.google.com) to become the first web hosting provider to implement the Google Services for Websites console that customers access directly from the hosting control panel.
According to the press release, the goal of Google Services for Websites is to “enable customers to maximize the potential of their Web site and provide easy access to expanded services such as Webmaster Tools, AdSense and Custom Search.”
Google first launched the new tool set in March, which is part of the company’s initiative to work closer with web hosts by better integrate Google services into their control panels, use Google branding and generate referral fees.
Google Services for Websites lets website owners nstall, activate and access their Google Web tools through a central location on the hosting control panel.
With this latest partnership, product managers from Google and FatCow worked closely together to develop Google Services for Websites and provide hosting customers with a quality user experience.
“We wanted to capitalize on all of these great Google tools by making it easier for customers to utilize these best-of-breed tools through a single sign-on,” says Mitch Haber, vice president of product management at FatCow. “It was an amazing experience to work with Google. We were able to integrate their innovation, technology and commitment to excellence with our understanding of hosting customers to deliver an outstanding application.”
The idea behind each tool within Google Services for Websites is to add value to a customer’s site, improves the user experience, and improve the communication lines between the site and Google.
The tools include Webmaster Tools, which lets customers to see how Google views their site, identify visibility issues and submit sitemaps; Custom Search and Site Search, which adds a customizable search box to their site under a consistent interface; and Adsense for Search, which helps customers generate revenue and better serve visitors’ needs by displaying relevant ads with their search results.
Current FatCow account holders will find Google Services for Websites in their online control panel under website tools, while new customers can visit the FatCow website for more details.
Google Services for Websites is also available through other web hosts, including IPOWER, StartLogic and PowWeb.
