Dotster Launches Ebiz Sweepstakes

By Liam Eagle, theWHIR.com

June 12, 2008 — (WEB HOST INDUSTRY REVIEW) — Web hosting provider Doster (dotster.com) said this week it has launched a contest that will furnish the winners with the means to set up their businesses online.

Through the “eBiz in a Box” promotion, the company will give away one “eBiz in a Box” package per week for each of the next eight weeks, beginning earlier this week on Tuesday, June 10.

The prize, according to Dotster, has a retail value of more than $100, and includes a domain name, the means to build a website using Dotster’s SiteBuilder tool, free email and Standard Linux web hosting for a year.

According to Dotster, customers who enter the sweepstakes but do not win will be given a coupon worth a 20 percent discount on a hosting package from the company.

The contest can be entered from the front page of the company’s website, which includes an animated “box” that becomes a very uncomplicated entry form, complete with a “did I win?” button.

Dotster’s “eBiz in a Box” promotion is a fairly ordinary marketing tactic in comparison to some of the company’s previous efforts. In 2006, the company conducted a nationwide search for a group of on-staff models charged with promoting the company’s services. The models were referred to as the “Dotster Dots” and they appeared at, among other events, the 2007 CES tradeshow.

Last month, the company announced that it had launched a private domain registration service. As of the launch, the service was available at the rate of $5 per year for a “limited time.”

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