In addition to providing Onepager to its nearly one million customer accounts and more than three million domains under management, Namecheap said it has “made a significant equity investment in Onepager,” although the exact amount is undisclosed.
According to the press release, the deal works like this: once a customer registers a domain name, they are given the option immediately to build a website with Onepager.
The partners hope that making it so convenient to buy a website builder after registering a domain will reduce the number of parked pages on the web.
Offering a website builder to customers is a good way for a web host to provide a web design option without hiring a design department. DIY website builders are becoming more commonplace as small businesses look to build out their web presence on a budget. There are several website builders on the market, but some are more design-focused than others.
Namecheap’s new offering comes as competitor Name.com has launched a website building tool, Scrollkit, which is included with every domain. In November, Go Daddy added a mobile component to its Go Daddy website builder.
According to the Namecheap website, Onepager can be added to an existing domain or a new domain. It costs $3.33 per month, and offers SEO and mobile components.
“We’re pleased that now, Namecheap can immediately offer customers the ability to quickly design and launch a simple site with Onepager, right after they’ve registered their domain,” Matthew Moore, co-founder of Onepager said in a statement.
Talk back: What do you think of Onepager? What kinds of considerations do you make when selecting a website builder partner for your customers? Let us know in a comment.