Creating Infrastructure for SaaS and ISVs, with Genotec

Simon Jenny of Genotec delivers a presenation Wednesday afternoon at WebhostingDay 2010

The WHIR is reporting live from Germany at WebhostingDay 2010. Stay tuned to our news, features, blogs and WHIR tv for more updates from the event.

(WEB HOST INDUSTRY REVIEW) — The presentation, when it begins, is a little bit vague as to where it’s going, and the title isn’t much help either, but it becomes clear pretty quickly that the presentation is a pitch for Genotec’s hosting services, with the assumption (very possibly correct) that the folks in the audience are ISVs and SaaS providers looking for infrastructure.

Genotec’s Simon Jenny says there has always been a subject for a lot of hype in the hosting business, be it Web 2.0, or whatever other flavor of the month subject might come up.

And about a year ago, he felt the same way about “the cloud,” though at this point, he says he was wrong.

Building a cloud infrastructure is difficult, he says, illustrating his point with a few colorful photos of tangled wires and the like. Easing into what appears to be a bit more of a pitch for Genotec, he starts to talk about the “real” cloud, describing an automated system for provisioning cloud servers, based on commodity hardware, and a set of server image templates.

The cloud, as he describes it, is managed by Genotec. It’s at this point it become clear that we’re talking about a sales pitch, and that service providers are not part of the intended audience.

To put it simply, Genotec’s cloud hosting service (which will apparently be available April 1) is an infrastructure as a service cloud of the kind you might see at quite a few other hosting providers – automated provisioning, utility billing, and so on.

It was a pretty short presentation from that point on – some interesting illustrations of the simplicity of provisioning the company’s cloud servers, but it ended after about 25 minutes, and I don’t think I’ll go into too much detail regarding the provisioning.

But, of course, you can certainly visit the company’s website if you’d like some more information on what they do.

Liam Eagle

About

Liam Eagle has worked as a contributor to the Web Host Industry Review since its inception in 2000, and as editor since 2003. He has been editor of the WHIR's print magazine since its launch. His daily involvement in the gathering and reporting of Web hosting news and his regular interaction with Web hosting leaders gives him an uncommonly broad appreciation of the issues and tends facing the business. Through his WHIR blog, Liam spots Web hosting trends and offers opinions on the industry-wide impacts of major developments and the motivation behind big announcements. Follow him on Twitter @liameagle

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