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Blog Growth Leades to Outages

By theWHIR.com , April 18, 2005

April 18, 2005 -- (WEB HOST INDUSTRY REVIEW) -- Blog network Weblogs Inc. (weblogs.com) is seeking a new hosting provider after a series of outages in recent weeks, including one that occurred last Thursday at its flagship network Engadget, according to a report by research firm Netcraft (netcraft.com).

A slew of blogging sites - millions of which continue to host with free services such as Google's BlogSpot and Six Apart's LiveJournal - have been experiencing significant hosting problems, says Netcraft.

While the sites on BlogSpot and LiveJournal are largely personal blogs, Weblogs Inc. is a business that depends on advertising revenue. The network's 75 niche-oriented blogs generate more than $1,000 a day in revenue from Google's AdSense program alone, which comes to a standstill when a site is offline and can't display ads.

"We've lost a couple of thousand dollars in advertising already thanks to the [hosting] problems," Calcanis wrote in its March 28th blog post titled Yes, We Suck. "It is making me crazy."

Weblogs Inc. is hosted at New York-based provider Logic Works/Digital Telemedia, which serves about 2,700 hostnames. Many of the most popular weblogs are hosted by providers of modest size.

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