Backup Firm BackupAgent Launches New Corporate Identity, Logo

A screenshot of BackupAgent's new website A screenshot of BackupAgent's new website

(WEB HOST INDUSTRY REVIEW) — Cloud backup software provider BackupAgent announced on Monday it has launched its new corporate identity, including a new logo.

Headquartered in Delft, The Netherlands, BackupAgent provides cloud backup technology to over 400 service providers, hosting companies and telecommunication providers in over 50 countries worldwide.

Hosting companies in particular are able to bundle the company’s backup software into its existing packages to provide added value to their customers.

The new look is supported by a redesigned website which  showcases BackupAgent’s principal industry focus in empowering service providers, hosting companies and telcos to offer cloud backup services.

According to BackupAgent, the new website is “more user friendly and provides partners information about BackupAgent’s cloud backup technology and all benefits that the BackupAgent Partner Program ‘Powered by BackupAgent’ creates for them.”

“Much has changed since the establishment of our company and previous corporate identity in 2005,” said Roland Sars, CCO and founder of BackupAgent. “The cloud-revolution has made the IT-industry more transparent and the market for cloud backup took an enormous leap forward. Our company and the technology behind our cloud backup platform have matured as evidenced by the 400+ partners who are ‘Powered by BackupAgent’ today. We decided it was about time to put the same effort into a new corporate identity that we do to our own technology. Our reputation for leadership and innovation and drive for partnerships is reflected in a new corporate identity that better represents our forward-looking culture and confidence in our future.”

The company said in the press release that the launch of the new corporate website is the “first phase of a few,” and that its website will soon become more partner-focused.

In the near future, BackupAgent’s website will feature a section for partners qualifying the BackupAgent Partner Program and a wiki containing all technical information, product documentation and white papers.

Justin Lee

About

Justin Lee has been a staff analyst with theWHIR since 2004. He writes about a range of web hosting and IT-related issues facing the industry on the WHIR website, as well the print version of the WHIR magazine. Follow him on Twitter @Justin_theWHIR.

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