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Rackable Starts Leasing Program

By David Hamilton, December 15, 2008

(WEB HOST INDUSTRY REVIEW) -- Providing large-scale data centers access to server and storage products in a time of financial worry, data center equipment provider Rackable Systems (www.rackable.com) has launched a new leasing program helping customers economically stay ahead of the technology implementation curve by acquiring new technology and timely infrastructure assets.

According to Rackable's Friday announcement, the competitively priced Rackable Equipment Leasing (or REL) program will offer full maintenance, customer service support and equipment financing from a single source. REL adds the flexibility to lease the company's popular server and storage solutions on a per-project basis or extend their lease should equipment requirements run longer than anticipated.

"During this turbulent economic period, companies are looking for alternative ways to maximize their IT expenditures and reduce their initial buying costs," Rackable Systems worldwide sales and marketing senior vice president Tony Carrozza said in a statement. "Our new Rackable Equipment Leasing program allows companies to better manage their cash flow, operate with the latest technology, eliminate overhead, and reduce ownership tax and benefit from a flexible ownership agreement."

REL gives customers the ability to reduce upfront costs with 100 percent financing, to avoid expensive late-life maintenance, and to bundle hardware, software, accessories, training and maintenance all into one lease package. REL also offers trade-in opportunities, data destruction, scheduled technology refreshes and asset disposal.

IT market research firm IDC has already commented on the importance of technology leasing options.

"Through 2010, IT organizations will increasingly rely on leasing and financing programs to close the funding gap for necessary acquisitions," IDC technology financing and executive strategies program director Joe Pucciarelli said in a statement. "IDC research projects that more than 15 percent of IT equipment delivered in the US during 2008 will be leased or financed, with that percentage growing in 2009 and 2010."

According to the company, its fully portable ICE Cube data center solution will be an integral part of REL, providing the most cost effective way to meet new and expanding data center requirements. The ICE Cube allows rapid deployment of up to 2,800 independent servers per container or 7.1 Petabytes of data at a fraction of the cost of building a new data center and a minimal cost of ownership. One can lease the entire solution, including chillers and generators.

While equipment leasing has been around for centuries, if not longer, a handful of technology organizations have been breathing new life into this old model including MSPAlliance (www.mspalliance.com), the international managed service providers association. In July, MSPAlliance launched a "Hardware as a Service" leasing program for MSPs, allowing them to deliver hardware and services-based solutions without facing hefty capital costs.

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