Blogs: M&M’s --- Part I - This stands for Marketing and Money
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December 11, 2003 -- (WEB HOST INDUSTRY REVIEW) -- Positioning companies to accurately reflect their core competencies is vital for Web hosting providers to survive in a mature and highly competitive market that is expected to produce revenues of $4.23 billion by 2009, according to a report by research and analysis firm Frost & Sullivan (frost.com).
Frost & Sullivan said that decommissioning unprofitable data centers is one way to re-focus on a core competencies. Decommissioning helps reduce the utilization rates of remaining facilities, helping to achieve a breakeven point for data center loan payments and operating costs to make them profitable.
"Analysis might reveal that owning and operating data centers is not the core competency and that decommissioning them and running operations out of a colocation data center would be in the best interest of the hosting provider," said Jarad Carleton, industry analyst for Frost & Sullivan.
Frost & Sullivan added that hosting services providers should not be reluctant to outsource their data centers if it offers them better financial stability and profitability.
The firm also recommended that telecom companies that aim for a larger share of the Web hosting market should focus on offering customer service that is superior to that provided by their voice service divisions.
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Read Back Issues of WHIR Magazine
October 2009 - Web Hosting's All Star Team
This has been, for us, one of the most interesting, exciting and challenging build-ups to an issue of the magazine yet, Web Hosting's All Star Team. The balloting process was our first experiment with a kind of user participation we're planning to do a lot more with in the months to come. We had thousands of ballots submitted, with hundreds of write-in suggestions and a demonstration of user engagement that has us feeling super positive about the project.
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July 2009 - What am I Worth?
One of the interesting luxuries of working on a project like the printed WHIR magazine is that it allows us to play with things like our point of view from one issue to the next. In recent months we've been giving added attention to the kind of practical and applicable advice aimed at smaller hosts and resellers. This issue carries on with that point of view, asking, in our cover story, "what am I worth?" It's a complicated question without a clear-cut answer.
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May 2009 - The Blueprint for a Small Web Host
I was a little surprised by how difficult it became to see this idea through. We set out to assemble a blueprint for a small hosting business, but butted up pretty quickly against the general impossibility of covering all the territory that was out there to be covered. The basic constraints of a printed magazine, and the less-than-infinite amount of time we had available forced us to face the fact that we could never produce an exhaustive guide to starting a hosting company.
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