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(WEB HOST INDUSTRY REVIEW) -- Web hosting provider Site5 (www.site5.com) announced on Wednesday it has partnered with mokugift (www.mokugift.com) to plant a tree for every new hosting account (www.mokugift.com/ecopage/site5webhosting).
Site5 says it is constantly working to reduce costs and environmental impact by using new technologies to lower power consumption including natural DC cooling technology, and using virtualization software to scale efficiently.
The company says it subscribes to a pragmatic approach of eliminating environmental impact where it can, working alongside environmental organizations such as Mokugift to "counter impact areas that are unavoidable".
"Tree-planting with new accounts is a natural extension of Site5's existing environmental philosophy," says Ben Welch-Bolen, CEO of Site5. "Site5's business was designed around a remote workforce which is the greenest possible option for a company. None of Site5's employees drive to work. Virtually all of Site5’s operations is waste free, excluding the last few vendors and partners that haven’t gone paperless yet."
This is certainly not the first time a Web host has offered to plant trees on behalf of its custmers. At HostingCon 2009 in August, Canadian Web hosting provider iWeb announced it would plant a treet on behalf of every conference attendee that sent in a photo of themselves holding an iWeb water bottle.
Mokugift partners with companies like Site5 to plant a real tree on behalf of customers for $1 each.
The trees are planted by farmers practicing environmentally sustainable forestry and agricultural methods in tropical zones in Central America, Africa and Asia, says the company.
The plantings restock with native trees existing forests that have been depleted, as well as contributes to more "diverse, productive and economically sustainable land-use systems," says Mokugift.
As an official partner of United Nations Environment Programme, mokugift encourages corporations and individuals to participate in the Billion Tree Campaign, while providing them with the tools to inspire others to participate.
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Read Back Issues of WHIR Magazine
October 2009 - Web Hosting's All Star Team
This has been, for us, one of the most interesting, exciting and challenging build-ups to an issue of the magazine yet, Web Hosting's All Star Team. The balloting process was our first experiment with a kind of user participation we're planning to do a lot more with in the months to come. We had thousands of ballots submitted, with hundreds of write-in suggestions and a demonstration of user engagement that has us feeling super positive about the project.
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July 2009 - What am I Worth?
One of the interesting luxuries of working on a project like the printed WHIR magazine is that it allows us to play with things like our point of view from one issue to the next. In recent months we've been giving added attention to the kind of practical and applicable advice aimed at smaller hosts and resellers. This issue carries on with that point of view, asking, in our cover story, "what am I worth?" It's a complicated question without a clear-cut answer.
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May 2009 - The Blueprint for a Small Web Host
I was a little surprised by how difficult it became to see this idea through. We set out to assemble a blueprint for a small hosting business, but butted up pretty quickly against the general impossibility of covering all the territory that was out there to be covered. The basic constraints of a printed magazine, and the less-than-infinite amount of time we had available forced us to face the fact that we could never produce an exhaustive guide to starting a hosting company.
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