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(WEB HOST INDUSTRY REVIEW) -- Software developer Ratepoint (www.ratepoint.com) has announced that its customer feedback and online reputation management suite, RatePoint Enterprise, has been named "Video, Search and Social Media Sector Product of the Year" by the Massachusetts Network Communications Council (www.massnetcomms.org).
"It's basically the coolest category," Ratepoint chief executive officer and co-founder Neal Creighton said after winning the award last week. "Winning the MassNetComms product of the year award for RatePoint Enterprise is continued validation that online reputation management is critical to doing business."
Based in Waltham, MassNetComms is the region's top industry association for growing wireless, video and network infrastructure companies. Its goal is to foster entrepreneurship and growth in the telecom sector in Massachusetts.
Being nominated alongside EveryZing ezSEO, ScanScout Engagement Engine SE2, and Visible Measures Visiblecampaign, Creighton said a number of improvements in RatePoint helped it break away from the pack.
"We've been innovating, I think we've come up with a very novel idea of how to bring consumers and businesses together... so from there, we've added a bunch of other features that help businesses stay close to customers. One of the prime ones was email marketing."
RatePoint's email marketing tools let businesses reach out to customers through custom email campaigns. Creighton also said RatePoint's "product reviews," which let shoppers post product reviews on a retailer's website -- unveiled only a few weeks ago -- shows the type of innovation that helped his company win this award.
RatePoint Enterprise includes the online reputation management and customer feedback features included in RatePoint's small and medium-sized businesses solution, but offers expanded features to support companies that need scalable dispute resolution, advanced user management and additional reporting features.
Read Back Issues of WHIR Magazine
October 2009 - Web Hosting's All Star Team
This has been, for us, one of the most interesting, exciting and challenging build-ups to an issue of the magazine yet, Web Hosting's All Star Team. The balloting process was our first experiment with a kind of user participation we're planning to do a lot more with in the months to come. We had thousands of ballots submitted, with hundreds of write-in suggestions and a demonstration of user engagement that has us feeling super positive about the project.
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July 2009 - What am I Worth?
One of the interesting luxuries of working on a project like the printed WHIR magazine is that it allows us to play with things like our point of view from one issue to the next. In recent months we've been giving added attention to the kind of practical and applicable advice aimed at smaller hosts and resellers. This issue carries on with that point of view, asking, in our cover story, "what am I worth?" It's a complicated question without a clear-cut answer.
About This Issue | Read Digital Edition
May 2009 - The Blueprint for a Small Web Host
I was a little surprised by how difficult it became to see this idea through. We set out to assemble a blueprint for a small hosting business, but butted up pretty quickly against the general impossibility of covering all the territory that was out there to be covered. The basic constraints of a printed magazine, and the less-than-infinite amount of time we had available forced us to face the fact that we could never produce an exhaustive guide to starting a hosting company.
About This Issue | Read Digital Edition
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