Shosteck Study Predicts Telecom Industry Turnaround
November 19, 2001 -- (WEB HOST INDUSTRY REVIEW) -- Today, with a few exceptions, the global telecommunications industry is wallowing in despair. But such despair is as unrealistic as was the expectation of easy fortune prior to the bursting of the speculative bubble, according to a new Shosteck Group (shosteck.com) study entitled Strategic Implications of the Telecoms Collapse: Unseen Profit Opportunities.
"Armageddon is not here," stated Dr. Herschel Shosteck, president & chairman
of Shosteck Group, an international telecommunications consultancy based in
Wheaton, Maryland. "Notwithstanding recession and terrorism, the future will
continue to center on high technology and, especially, telecommunications."
The 150 page study analyzes when the telecoms industry will turn around and
what it will take to move it forward. It concludes that sequential sales
will begin to climb in Q1, 2002.
"A global economic slowdown has taken hold but the situation will turn
around," states Jane Zweig, CEO of Shosteck Group. "However, this does not
mean that things will go back to the way they were prior to the slowdown.
Companies who were at the top prior to this slowdown may no longer be there.
After the recovery, this opens opportunities for innovative companies who
will fill many of the gaps left by the majors. Additionally, the rules which
governed the market prior to the slowdown may no longer apply," she
continued.
The study points out that despite the excess infrastructure spending of the
past two years, the increase in telecommunications subscribers and use -
both landline and mobile - continues. These increases will force network
operators to resume construction.
"Notwithstanding the over-investment of the past two years and the announced
plans of network operators to reduce investment, the sale of
telecommunications equipment has likely reached the depth of its recession,"
stated Dr. Shosteck. "From the First Quarter of 2002, vendors of
telecommunications equipment can expect increasing revenues. This will be
especially the case for the wireless segments. Based on our analysis of six
case study vendors, we anticipate that during 2002, industry sales will
recover by 4.5 percent to 11.2 percent above those of 2001. During 2003,
they will expand to approximately ten percent above those of 2002."
The study provides an analysis of the impact of the events of Sept. 11 on
the telecommunications industry, concluding that the long-term effects will
be to add traffic to both landline and mobile networks. It points to, at
least, five outcomes in the mobile world. The most important of these,
already taking place, is the stimulation of more subscribers to conventional
mobile services and the expansion and upgrades of private two-way radio
throughout the public safety realm. With the massive layoffs in the
industry, firms will face significant challenges in rebuilding. An often
unrecognized outcome of the personnel slashing is the loss of "corporate
memory." For corporations to downsize successfully, they must be sensitive
to this loss and the impact it will have long-term.
"In terms of engineering, losses of corporate memory include the painfully
acquired experience regarding which processes and methods work in real world
applications and which don't," stated Ms. Zweig. "Within the wireless world
one of the greatest benefits of corporate memory centers on the recognition
of how long it takes for new radio technologies to mature - a period that
typically lasts for five years. In this regard, an experienced engineer may
be worth a dozen neophytes and successful companies will spend the money
necessary to reinstate the needed competencies that they may have
inadvertently discarded," she continued.
"During 2001 mobile networks likely added the same number of subscribers as
in 2000, and possibly more. Yet, sales of mobile equipment have declined,
albeit not as much as sales of non-mobile equipment. This presents a
paradox," said Dr. Shosteck. "How can mobile network operators serve
subscribers who are increasing in numbers to the same extent or more than
the year before, without purchasing an equal amount of equipment? While
subscribers and network traffic are increasing, operator investment in
network capacity is not keeping pace. Under these circumstances, operators
are quickly using up any slack in network capacity. This points to an
impending and unavoidable capacity crisis," he continued.
The Shosteck Group concludes that during Q1 2002, new orders from mobile
operators may be "abrupt and substantial." However, firms all along the
value chain have reduced their inventories to bare minimums. This is
constraining the extent to which vendors of mobile equipment can expand
production. Should orders spurt, vendors may not have sufficient inventories
to meet the demand. Those vendors that act now to secure a sufficient supply
of components will gain competitive advantage. The study points out that in
light of losses and negative cash flows, the major vendors no longer have
the money to support R&D projects of marginal commercial relevance. Vendors
have little option other than to focus R&D onto their redefined core
competencies and within those core competencies, to direct their R&D toward
projects that have high and near term commercial relevance.
"This refocusing of major vendors onto core competencies is leaving a R&D
void. This is opening more opportunities for independent companies -
start-ups - able to fill that void," said Ms. Zweig.
During 2000 and 2001, venture capital firms suffered enormous losses. This
is leading to a new investment model - longer time frames for return on
investment and "milestone based funding." This latter will require more
careful accounting from new ventures that centers on meeting explicit
technology and commercial milestones, by specific dates, or risk the loss of
continued funding. Previously, start-ups may have been required to meet
technology milestones. What is new is that they will now be required to meet
commercial milestones as well. "It is critical that start-ups continue to be
funded. Without sufficient funding, they will die. Without the innovations
of start-ups, offerings of operators and vendors will be more limited. End
users will find less value and spend less - to the detriment of themselves,
the operators, and the major vendors of infrastructure," Ms. Zweig said.