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Electric Mail Upgrades Email Filtering Suite

December 12, 2001 -- (WEB HOST INDUSTRY REVIEW) -- The Electric Mail Company Inc. (electricmail.com), a developer of outsourced messaging and email services, announces that it has enhanced its email filtering or "e-filtering" suite of services with the addition and integration of a SPAM filtering application. With the increasing resourcefulness and volume of SPAM broadcasters, Electric Mail's enhanced E-Filtering can provide customers with greater control over unwanted messages.

   
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"Our business email customers want a solution for managing incoming SPAM that, unlike other filtering services, methods and products on the market, is economical, highly effective and easy-to-use," said Adam Hyde, director of product strategy for Electric Mail. "With The Electric Mail Company's E-Filtering, which now includes our enhanced SPAM filtering application, end-users receive a fraction of unwanted messages intended for their inbox which, in turn, improves business productivity."

Like virus outbreaks and infections, SPAM has a direct effect on companies and the Internet service providers they use, essentially forcing them to devote time, bandwidth, personnel, capital and other resources to combat it. Ultimately, companies that spend time receiving and battling SPAM endure higher costs of email and its management. E-filtering consistently and reliably finds up to 85% of SPAM messages with no false-positives, according to the company.

How E-Filtering's anti-SPAM component works:

  • Using complex rule sets to assign a score to message content, E-Filtering scans all incoming mail for known SPAM characteristics.
  • For each SPAM rule that matches, the message is assigned a certain number of points.
  • If a message scores above a pre-determined "threshold" score, it is marked in the subject line as suspected "SPAM". Messages that score below the threshold are left intact and sent on their way.
  • Users can then direct suspected SPAM to their "Trash" or other designated folder using email client filters already built into popular email client software such as Microsoft Outlook. Alternatively, using other tools within the E- Filtering suite, administrators can redirect or delete SPAM messages before they are even delivered to end users.
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