"I'm extremely excited about the potential of this relationship," said Chris Bura, president of Alldomains.com. "It's a completely natural extension of the services offered by both companies. Our combined customer base will benefit from the unsurpassed level of brand protection services."

Whereas Alldomains.com focuses specifically on domain names and the issues inherent with them, GenuOne focuses on protecting the value of brands in the physical world and on the Internet. GenuOne's GenuGuard products enable authentication, tracking and control of physical goods, and its GenuNet portfolio provides online authentication and monitoring services to brand owners and their suppliers.

"Our alliance with Alldomains.com extends GenuOne's ability to protect domains from intellectual property infringement," said Gary Lerner, senior vice president and chief client operations officer for GenuOne. "It enables us to provide our client base with a more convenient and productive approach to managing the lifecycle of their domain analysis."

GenuOne and Alldomains.com will co-market each other's services on their respective Web sites, and will jointly promote their brand protection capabilities.