December 15, 2005 -- (WEB HOST INDUSTRY REVIEW) -- Web hosting provider Aplus.Net (aplus.net) announced on Thursday it has released its new marketing tool, eCommerce Booster for Miva Merchant 5 shopping cart software. The tool provides Miva users with better Web site indexing capabilities for improving their natural search rankings with online search.
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The eCommerce Booster delivers a range of features that enables the automatic insertion of Meta tags in HTML pages generated by the Miva software. Additionally, it allows the automated submission of the Web site to major search engines, and creates a Google Sitemap specifically designed for online stores.
eCommerce Booster enables store owners to better promote their stores by increasing rankings with search engines, which draws in more traffic, exposure and sales. The tool also helps to establish a company's brand online, since having a higher search engine position exposes a brand name to more Internet users.
"We developed all aspects of this product in-house, and the reason we chose to focus on this type of tool is because online exposure is becoming increasingly vital for online businesses," says John Martis, EVP of operations at Aplus.Net. "Additional exposure can deliver immediate results for e-commerce customers, as search engine activity often has a direct relationship to sales."