Effective Podcasting says it is the first in the industry to offer a full range of services to help businesses and individuals achieve maximum benefit from their podcasts. The company says it offers its Effective Podcasting service in three stages.

The first stage involves podcast production and hosting. Second, the company takes care of promoting the podcasts through directory sites and matching relevant advertisers and sponsors with relevant podcast content. Finally, Effective Podcasting repositions the podcast content and resells to new channels of distribution. The focus throughout this innovative three-stage process is on the generation of maximum benefits for clients.

“Many businesses, organizations and individuals are realizing the benefits of podcasting in promoting their brands and increasing their revenue, and require a service that guides them through the process of producing their podcasts and finding suitable revenue streams for their production,” says Paul Campbell, founder and managing director of Effective Podcasting.