Lunarpages, which offers shared, dedicated, reseller and VPS hosting plans, will integrate RatePoint's reputation management platform into its overall customer offering.

The patent-pending platform enables businesses to manage their online reputation by easily capturing, managing and publishing consumer reviews and feedback directly from their websites.

RatePoint offers quality-assurance certification and customer feedback platform for businesses, using the latest in Web 2.0 trends, web content authentication and consumer ratings systems.

The customer feedback solution verifies actual consumer ratings for authenticity, where businesses can respond to any negative feedback before it?s posted online.

The platform includes email marketing services and survey tools, as well as a web-based management interface that enables businesses to connect with customers, increase sales and improve consumer confidence.

"Putting yourself out there on the web is never easy for a business, especially small- to mid-size businesses," says Amy Armitage, director of business development at Lunarpages. "We try to alleviate anxiety for our customers, and RatePoint is an invaluable offering to help them gain a competitive edge. RatePoint provides our customers with a simple solution to help them boost their visibility online, while at the same time strengthening customer relationships and their bottom line."

Lunarpages joins the RatePoint reseller community of more than 150 web hosting companies, which includes Trustico, Demowolf, VeriSign and Ecommerce. Last week, RatePoint announced it developed an enterprise version of its platform that is designed for large organizations with distributed workforces, or franchise operations.