In the press release, Dotster says that small businesses can use this "first all-in-one product" to "tap into the power of social networking quickly and affordably with a platform that's been specifically tailored for them." 

Meanwhile, enterprise customers can use Dotster Connect's set of features, dedicated managers, scalability and customized solutions to provide larger business with a new option for benefiting from the power of community.

Dotster claims the advanced technology behind Dotster Connect "surpasses that of MySpace, Friendster, Facebook and YouTube combined." The fully scalable and extendable platform ensures data is fully secure while enabling existing data and users to be fully integrated.

This social community solution enables customers, vendors, employees, partners, event attendees and developers can meet, develop relationships, share ideas, contribute content and learn from one another.

More importantly, the community encourages customer loyalty, providing companies with a way to quickly understand customer values, needs, and opinions so they can better manage and drive their business.

"We are in a new era of brand building where traditional media and one-way marketing communications aren't working the way they once did," says Clint Page, CEO of Dotster. "Customers are now relying on their communities to help them make purchasing decisions, and the companies who best understand and facilitate this are the ones who will emerge the winners. Dotster Connect, in conjunction with our web hosting expertise and product suite, allows a company to do this as never before."

Dotster Connect is offered to businesses of all sizes with different plans to choose from, along with their own domain name, to build the social network, or even the entire website, made to order.  

The solution has a range of applications, including intranets, extranets, training portals and online conferencing. Users can also create forums and polls, events management, submittal processing, user profiles and awards, commenting, posting articles, media sharing, groups and newsletters.

For established businesses, Dotster Connect offers seamless integration with existing websites and brands. There is also free consultations and hands-on web designers who will work with you to build your site.

Enterprise customers can collaborate with Dotster's dedicated engagement managers who will guide them through the entire process to help them customize and maximize their social network to meet their business needs. Dotster Connect's enterprise-level offering provides over 400 features in 26 languages.

Dotster launched a contest last week that will equip winners with the means to set up their businesses online.