May 10, 2006 -- (WEB HOST INDUSTRY REVIEW) -- Web hosting provider Hostway (hostway.com) announced on Wednesday will hold a live Web seminar entitled "How Search Engine Marketing can Boost Small Business' Revenue" on May 23 at 10:30 a.m. Central Time. The seminar will focus on educating small businesses on how to boost their sales through search engine marketing.
Led by Hostway, it includes expert panelists from search giant Google and Hostway. The Webinar will explore the current and future trends in search engine marketing and present a few cost-effective options that business owners have to create an effective online marketing presence.
Attendees will learn about how the growth of local online advertising affects small businesses, how online businesses can get noticed, the importance of having a presence on search engines, a step-by-step guide on how to use SEM to drive traffic to their site, and common search marketing mistakes to avoid.
"If small businesses don't have a presence on the major search engines, they're missing a great opportunity to connect with customers at the exact moment they are looking for what these small businesses sell," says John Lee, VP of global marketing and GM of Hostway. "The expert panelists for this Webinar will provide useful tips outlining how small businesses can effectively market their business online to ensure it doesn't get left behind."