Your domain name is vital. Not many are aware of the role a simple name plays for a business’ success. If you’re planning to create a brand, it’s important to know how you can secure your domain name and protect your business so that others don’t take advantage of it. When you register for a domain name, it’s recommended you secure it to prevent others from using your name. This means that, aside from your chosen domain name, you should also get similar variations of that domain.nWhy? Because the web is full of domain squatters (also known as cybersquatters) that are looking for opportunities to make some easy money. A domain squatter is a person that registers a domain name – similar to a person’s or a company’s trademark – with the specific purpose of making profit out of it.nHere are some of the tricks that domain squatters use to come up with similar domain names:nExtensions Many local companies don’t see the point of registering a domain name with a global extension, such as .com. Instead, they simply go for the local extension. Domain squatter see this as an opportunity, so they get the other domain extensions available for that name. The bad news is that when you realize the importance of these extensions, you’ll have to negotiate with the cybersquatters and the price won’t be small.nHyphens If you’ve registered a domain name that includes keywords separated by hyphens, it’s also recommended you register the non-hyphened version of that domain. For instance, if you’ve registered perfect-travels.com, it would be a good idea to also register perfectravels.com.nMultiple vowels/consonants Domain squatter usually hunt for domains that include mistyped words. For instance, with the above mentioned domain name, a cybersquatter would definitely register perfecttravels.com.nMissing letters and typos This is yet another trick that domain squatters use to get easy income – they register domain names that are phonetically similar to the original domains, but may include typos. For our example, they might register perfecttravels.com or perfectravel.com. In conclusion, if your site generates or you think will generate a huge amount of traffic, then it’s better to prevent this type of situations and just secure your domain right away so others don’t take advantage of it. 123-reg.co.uk is the largest domain provider in the UK, with over 2.7 million registered domain names and over 1.7 million hosted websites.
No related posts.
