We all want to do our part to help the environment. Businesses of all kinds and sizes can play a really active role in reducing waste and energy consumption. How? Recycling, purchasing supplies made from recycled materials, telecommuting options, using alternative energy sources and, of course, choosing green web hosting services.nWhat are green web hosting services? There are a few varieties, but for this discussion we will focus on the groups that use ecofriendly sources for electrical power. Servers are delicate creatures and require everything from stable and cooled environments to massive amounts of electricity. This all adds up to a lot of energy consumption and the green web hosting services work to ensure that they reduce or totally eliminate their reliance on anything but renewable resources.nFor example, if a provider is unable to supply their own electrical service through wind, solar, biogas or geothermal equipment they can opt to buy Renewable Energy Certificates. This means that the power they are using is supplied from a company that uses only natural and renewable methods of generating electricity for public consumption.nOf course there are those green web hosting companies that actually create all of their own electricity. These groups will also employ solar panels, wind turbines and other mass energy production techniques to keep their equipment performing at optimal, reliable and impact free levels.nIn addition to having no impact on the planet, many green web hosting companies also make carbon offsetting a possibility as well. This allows other companies who want to mitigate their own greenhouse gas emissions to purchase offsets and thereby underwrite emission reducing projects like the green web host’s wind farm or solar equipment.nThe green web hosting providers might also extend special discounts to non-profit agencies and organizations or to companies who offer telecommuting to their staff or employees. They also may provide totally free software; use offices powered entirely by renewable energies and may be completely paperless.nDo they cost more? That is something that requires a little thought to answer. While they may not save loads of money, and run at the same price as many other competitors, it is crucial to remember how a single paperless company can reduce energy and materials wasted by the hundreds of tons. Imagine the positive and beneficial global effects of hundreds of companies participating in the green initiative simply by signing up with a green web hosting.
All About Green Web Hosting
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Read Back Issues of WHIR Magazine
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February 2012 - 2012 Hottest Hosts Directory
This edition of our Hottest Hosts buyer’s guide and directory issue is the fifth instance of the annual publication, a milestone that kind of snuck up on me, personally, but which I think provides an intriguing validation of the format, and of the principle behind it. The hosted services industry is a fascinating business (incidentally, …Read More
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October 2011 - The Killer Business Model
In pursuit of some inspiration for your killer business model, we sought out some of the really cool things being done in the hosting space by providers trying to stand out from the crowd. They’re not all huge companies yet, but they’ve all got some really interesting ideas, and more importantly, they’re looking at innovating in a way that could inspire some really original thinking from you.
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July 2011 - Understanding Small Business
In creating this issue of WHIR magazine, we provide a series of profiles to illustrate in great detail the variety in small business IT needs, and the hosting relationships that develop out of those needs.
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