Mobile and Tablets Represent Nearly 70 Percent of Increase in Digital Marketing: Report

mobile

Global brand and retail spending on digital marketing will reach $200 billion this year, with most of a 15 percent increase coming from marketing targeted to smartphones and tablets. Juniper Research’s “Digital Retail Marketing: Loyalty, Promotions, Coupons & Advertising 2015-2019” shows that mobile and tablets represent nearly 70 percent of the increase in digital marketing spend. Read More

Burundi Government Orders ISPs to Block Access to Social and Messaging Apps

whatsapp

The Burundi government has shut down Internet access for most of the country’s citizens by ordering telecoms and ISPs to block practically all social networking apps, including Twitter, Facebook, Whatsapp, and Viber. The African nation has been gripped by political violence and unrest since President Pierre Nkurunziza announced he would run for a third term in June elections, which may violate the constitution and the fragile peace accord which ended the 12 year civil war in 2005. Read More

Facebook Grows to 40M Active Small Business Pages

smallbusiness

Facebook now has more than 40 million small businesses with active Pages on its social network, up 10 million from last June. The company is hitting the road again to reach SMBs through its Boost Your Business program and is introducing online chat support specifically for businesses. Read More